Wednesday, July 02, 2008

Blogging For Income IS Copywriting


Blogging For Income IS Copywriting

Like me, you probably originally started a blog
as you were told that it was the best way to drive
traffic. Or maybe just to relate things about your
life. Or one of a myriad of other reasons that people
start blogs.

At any rate, if you are reading this post it means
that one reason is that you want to generate cash
from your online activities.

This makes you a Copywriter.

Yep, like it or not you now have that title. The only
question left is whether you are a successful Copy-
writer or not...

My own road from Copywriter to successful Copy-
writer was a bit rocky. See, as much as I wanted to
be a good writer, something about that Copy part
just didn't click with me. I thought that if I was a
good Writer that it was enough.

Fact is though, that while good writing skills are
important they will only get you so far. The skills
that it takes to be a good Copywriter also need to
be acquired.

If you have read this blog before, then you have
heard of The Gary Halbert Letters. Gary Halbert
is generally acknowledged as the greatest Copy-
writer of all time, and the collected works found
at his site are a great body of work to consider,
but you have to be able to recognize what makes
them great to learn form them too.

A day or two ago, a Copywriting buddy of mine
directed me to a group of Copywriting resources
put together by Trent Steele that are quite good.
Being free put them in the right price point too.

Grab them HERE.

You will have to Opt-In to his newsletter to get
them, but that shouldn't be a surprise. This is
a great bunch of resources, and many of them
are geared more toward writing fiction.

As a Copywriter much of what you find here will
not apply to what you are trying to do, but there
are several items here that are invaluable. Take
the time to sort through and you will find skillsets
that will be invaluable to you.

But as a blogger, you are also a creative writer,
and a journalist as well. So you really need all
that this group of writer's resources has to offer.

Trent has not only put together good tutorials,
but an actual Writer's Community for you to
interact with. Take advantage of this as fully
as you can. It is probably the most valuable
part of this package.

Whether you look at yourself as a Social Marketer
or a Writer and Copywriter, writing is still the
most important aspect of our work. In the end,
the quality of this work is what will determine
whether we are successful in these endeavors
or not.

Why leave that to chance?

Invest some time into your education as a Writer
and as a Copywriter. It will pay bigger dividends
than almost anything else you can do...

Grab the package now while it's still available free.

Eat a peach!

Floyd Bogart

2 comments:

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