Michael Cheney Talks Traffic - Interview With A Traffic Expert

Michael Cheney Talks Traffic - Interview With A Traffic Expert


Michael Cheney, one of the most-respected names in
Internet marketing, has been online since 1995 and
is the man behind the 6-Figure launches of AdSense
Videos and 11 Days To List Profits. He has unveiled a
new videos product - "Michael's Traffic Videos"
which covers everything to do with traffic and comes
with 100,000 instant ad credits and a tailored Fast-
Track To Traffic Action Plan.


We managed to grab some time with him recently
and quiz him on his favorite topic - traffic.


You'll get a lot out of this interview including a killer
40-page E-book on traffic that Michael has written
to help you avoid the Top 20 Traffic Disasters!


So let's get started.


Q. Firstly Michael, thank you for joining us today
in your busy schedule.

A. Hey no problem. Good to be here.


Q. We all know that traffic is important but could
you just explain a bit about traffic for the beginners
out there?


A. Sure. Traffic is the lifeblood of any business
online. Without it you just die. We all know that.
But what a lot of us don't realize is that just like
everything else on the Internet traffic changes
very quickly. That is, the methods of getting traffic
are changing all the time and that's where people
get caught out.


Q. What do you mean by "caught out"?

A. Well people fall into the trap of thinking that
just because they know one or two traffic generation
methods that they are some sort of traffic master.
In reality just because you know how to start a pay
per click campaign or a little bit about search engines
doesn't make you anywhere near a traffic expert.
I'm trying to spread the word that there is a massive
array of traffic tactics that most people aren't even
aware of, let alone using or mastering.


Q. Can you give us some examples?

A. Sure. Offline for example. You might immediately
think that getting traffic is a purely online activity but
the truth of the matter is that there are lots of things
you can be doing offline to get people into your website.
And it's usually these sorts of areas that are being
under-utilized and therefore there is less competition
for that traffic as well.


Q. So by offline you mean advertising offline?

A. Not necessarily. That is one method, yes, but
I'm thinking of more creative ways to get people
into your website. It all comes down to the fact
that having asked people on my list it came as no
surprise that most people want to know about free
rather than paid traffic sources. I've had to become
an expert in free ways of getting traffic in my time
online.


Q. What do you mean - I thought you were running a
successful online business with lots of cash flow?

A. I am. But it's not always been this way. When I first
started out in 1995 I had nothing. No money to play with.
Just my own initiative and imagination.


Q. So are you saying you're against paying for traffic
online?

A. No. No I'm not saying that at all. What I'm saying i
s that, especially when you first start out, you always
want to focus on the free methods. You get the traffic
in for free, make some sales and then you can reinvest
some of that money into paid methods of getting traffic.
This speeds up the process.


Q. So what particular offline methods are you referring
to - can you give us some examples?

A. There's one tactic I used that costs nothing to
implement, is relatively quick and ended up getting me
thousands and thousands of targeted visitors into my
websites. When I've shared this tactic with other
marketers at seminars they've started laughing and
slapping their foreheads when they saw how easy it was.
They were also embarrassed that they had failed to use
this tactic. It was quite amusing.


Q. So are you going to tell us what this method is?

A. No! (laughs) It's in my course! I truly believe in
rewarding those people that are most eager to learn
so instead of giving away all my traffic tactics in
interviews like this I've put some of them in an
E-Book I've written. It is free though if people want
to get it.


Q. So how can people get hold of it?

A. It's called "How To Avoid The Top 20 Traffic
Disasters" and you can get it by going to
Michael's Traffic Videos - you'll see it mentioned
on that page.


Q. What's in it?

A. Well I really wanted to raise the bar on a
free E-Book so I spent a lot of time creating it.
It's 40 pages long and stuffed with juicy content
on what NOT to do when it comes to traffic.
As far as I'm concerned too many people out
there tell you what you should do but not what
you shouldn't do. That's where this E-Book
comes in.


Q. Okay. I think we're about done is there
anything else you want to tell everyone?

A. Just that if they are serious about getting
more traffic into their website they need to
goto Michael's Traffic Videos and get that
free E-Book.


Q. Cool. Well thanks for your time Michael
and speak to you soon.

A. My pleasure. Speak soon.

That's it for now, hope you enjoyed this
info from Mike...

Floyd Bogart




Quit guessing -- Learn Squidoo quickly with this free audio

TaggZilla Traffic Blog

TagZilla Traffic Blog

This is from WidgetBox.

Thought my readers might enjoy a little more on web 2.0
traffic generation techniques. Will continue to post
whatever I come across in this arena...

Floyd Bogart

Squidoo and Twitter - What a Combo

Squidoo and Twitter - What a Combo


After watching the video in my last post, I promised that I would be
launching my own campaign using this method the following day.

Here are the immediate results:

I pored over my PLR materials and decided to do a Squidoo Lens in
the Travel niche. Here it is:

Travelling in Canada

This was pretty simple to put together in spite of the size of the lens.
I just cut and pasted each article into it's own module, and then searched
Google Images for an appropriate jpeg to post with it. Then I put up 4 posts
to my Travel Blog here:

Floyd's Travel

Then I spaced out three modules throughout the lens with
RSS Feeds to these blog posts. Now to supply Traffic!

I went to Twitter
and put up a new profile here:

Traveling Man

Now I "Twittered" the absolutely simplest
post pointing to my Squidoo Lens.
You can see it at my Twitter Profile.

Then I just searched the Twitter Profiles for the keyword Travel
and got back 66 pages of matching profiles. At 20 profiles/page
that translates to around 1,300 profiles with something about
travel in their text.

Not having bought the software from the page in Willie Crawford's
email, I had to manually push the "Follow" button for each profile.
To be honest I only got to about page 30 before calling it quits for
the night.

Twelve hours later, having only Twitted the Lens once, I had gotten
over 30 visits to the Squidoo Lens. I immediately finished off the rest
of the 66 pages of profiles, and then Twitted the Travel Blog as well.

Both are continuing to get steady traffic, and I still
only have the two posts at Twitter on that profile...

I will definitely continue to do more Twitting of the Lens
and the Blog as well, seeing as the initial results were so good.

More on this later!

Floyd Bogart

Learn The Secrets Of Squidoo!

Overcoming The Squidoo Lens Google Slap

Overcoming The Squidoo Lens Google Slap

Recently, changes in the way Google indexes webpages have resulted in a loss of ranking, and therefore search results, for most if not all Squidoo Lenses. Squidoo remains an important tool for Internet Marketers, but new and refined methods are necessary to maintain traffic levels.

Watch all four of the videos below, and follow through on the methods outlined and you will see improved results for your lenses...



Floyd Bogart

Increase Your Sites Traffic and Revenue

Increase Your Sites Traffic and Revenue

I came across this post at Russell Brunson's Conquer Your Niche Forum.
This has recently become my favorite Marketing Forum.
Russell has forgotten more about making money online than most
"Gurus" selling marketing courses today, so it is no real surprise that
this project is another winner. You earn advertizing credits for
posting, or even just looking at other people's posts. Join it today:

Click Here To Join the CYN Forum

Jason Green has some great points in his list:

My 65 tips for maximizing revenue!

1. Write something great about your niche and email other bloggers to let them know – there’s a good chance they’ll link to you

2. Have a signature link in forums that points to your site

3. Post links to your pages to social bookmarking sites.

4. Leave comments on other people’s blogs and link back to your site (tip: look in the digg upcoming section for blog posts about to get a lot of traffic).

5. Have the opposite opinion on everyone else on a popular topic. Everyone will link to you saying your wrong

6. Answer questions on Yahoo Answers

7. Post in Yahoo and Google Groups with a link to your site in your signature

8. Make a 404 page that redirects to your homepage – no point losing visitors

9. Have an opt-in form – trade links with someone else who has an opt in form on your confirmation page

10. Review a product or company – if your review is positive email the company and ask to be featured in their press section. (this has worked really well for me)

11. Write articles and submit them to article directories

12. Write a Press Release and submit it to PRWeb (make sure it is newsworthy)

13. Use PayPerClick Traffic (e.g Adwords, MSN Adcenter, YSM)

14. Add an RSS subscribe button/link in a high profile spot on your site

15. Add a mailing list subscribe form in a high profile spot on your site

16. Add a bookmark this site link in a high profile spot on your site

17. Use a Tell A Friend Script on your site so people can email their friend about an article on your website.

18. Submit a blog to a blog directory

19. Submit you RSS feed to RSS feed directories

20. Mention your website in a post on Craigslist (don’t spam)

21. Optimize the titles of your pages for keywords people will search for

22. Buy links to your site

23. Buy reviews about your site on other people’s site

24. Buy banner space on other websites if you can get a good ROI

25. Send articles to ezine publishers with a link back to your website

26. Do a big viral push for a piece of link bait, post it in forums, social bookmarking sites like digg, email bloggers, and get a few people to vote for you on social bookmarking sites – this little push could start a viral chain reaction!

27. Have a link to your site on community sites like MySpace and FaceBook

28. Use a traffic trading system like BlogRush

29. Purchase misspellings of competitors domains and redirect your site (be careful of trademark infringement)

30. Create a freebie product to give away (ebook, software, whitepaper etc.)

31. Submit your site to the hundreds of free directories – use the viles-silencer list

32. Do a group feature where you get other website owners in your niche to participate – maybe asking them all an opinion on something.

33. Hold a competition for the Top 50 in your niche – 1 month later post the results and let everyone know who featured – watch them link back to say what there position was.

34. Pass out business cards when you go to industry events in your niche

35. If you have a product start an affiliate program and start approaching affiliates

36. Submit videos to video sharing sites like YouTube and Metacafe. Include a link in the description and within the actual video.

37. If you have a product send it to website owners to get reviewed.

38. Look at a big website within your niche and ask to write some guest posts for them

39. Create pages with links to your site on places like Squidoo and Hubpages

40. Place classified Ads on eBay with a link to your website

41. Use an autoresponder on your mailing list to keep people coming back to your site

42. Exchange links with a few related sites in your niche

43. Network! Email other site owners, phone them up, go to industry events and get yourself known. If they know your face they will likely talk about you on their site if you do something interesting.

44. Many forums have a place for you to advertise your site once – find them and do it.

45. Purchase advertising in other people’s mailing lists and newsletters

46. Create an Amazon profile and start submitting reviews

47. Create profiles on MySpace and start networking in groups that are interested in your site’s niche.

48. Conduct a survey and publish the results – make sure you let people know about it.

49. Get your hand on a load of PLR content for your niche. Add a commentary to the top, create a unique title, and post them all to your site – lots of new content and lots of new traffic.

50. Create a cartoon mascot for your site – then hold a competition for someone to create the best game for it – pay the winner a decent amount.

51. Make sure you have a memorable domain name that is short and catchy.

52. Use a well-searched for keyword within your domain name to help rank for that keyword.

53. If you sell a product ask someone else who sells a product to list your product with theirs, and you’ll do the same for them – split commissions on sales.

54. When you write a new article on your site – link to as many blogs as possible – they will likely see your site in their pingbacks, website stats, or Technorati. They will visit your site and possibly subscribe to it and link back at a later date.

55. Get your RSS feed syndicated to different sites like Zimbio and hubpages and Topix.

56. If your site is popular and has quality unique content then apply to get listed in Google’s News search.

57. Create a sitemap and submit it to Google (not great but might help)

58. Use your robots.txt file to stop Google indexing certain directories and pages on your blog (such as archives) to avoid duplicate content issues).

59. Create a couple of small 10 page sites related to your main site. Offer links on these smaller sites in return for links to your main site (this is triangular reciprocal linking).

60. Get yourself known as an expert and get featured in offline magazines, TV and radio stations.

61. Use an auto-translator service to translate your site into other languages – put it in a subdirectory and watch foreign traffic come in.

62. Make posts about sex (don’t have to post anything rude) – and watch the porn surfers find their way to your site through Google.

63. Post about celebrities current events if it relates to your niche – there’s always a lot of people looking up celebrity stuff.

64. Write good headlines/titles – good titles get more clicks.

65. Get some stickers with your domain name on. Go out and stick them on strangers and say “My Website Yeah, Check it out.”
_________________
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Traffic Sources

Whatever type of online business each of us has, there is one common need:

Traffic

There is probably more information out there on how to produce traffic to your sites than there is about any other topic on Internet Marketing. Almost anyone will tell you that the myriad of services out there offering to sell you blocks of traffic are a waste of money. Don't get me wrong, there are valid and useful reasons to purchase traffic, they just have litle or nothing to do with making direct sales.

I will share a few of the things that have worked the best for me in this regard.

1. The one that I have been using the longest, is a Traffic Exchange. No I am not going to tell you to get a traffic rotating browser and to join 25 different Traffic surf sites. I would recommend that you join just one of these: Traffic Swarm

Frankly one of the reasons that it works better than the rest is that it doesn't work all that well with the traffic rotating browsers. Just think about it: If all of those sites are being viewed primarily by bots(nobody really sees the sites) then what is the point. This is also one of the only exchanges that I feel the Pro option is worth it. Get the Free membership(everyone should be in this one) and then upgrade once you see some results.

2. You have also probably seen quite a few Toolbar programs that make some pretty outlandish claims. Again, I have only found one that seems to work for me. That one is InstantBuzz .

Lots of promotional tools to utilize, and several streams of income built in. Check this out and again, join for Free and once you make some dough, upgrade.

3. I have saved what is probably the single most important method for last, as it will bring the highest quality traffic to your site that you can get. Many of you will dread hearing this, but it has to be said:

Writing your own Articles and submiting them to Directories is hands down the best way to get your site in front of the right eyes will not only get you visitors, it will get you visitors that are interested in your niche. Of course this assumes that you write articles about that niche! If you do, however your visitors will be interested in your site, and already be impressed with your knowledge of the topic and therefore ready to buy!

The next question is how to get your article in front of the right kind of readers. The answer is a litle bit of software that will submit your articles quickly and easily to Directories. My favorite is Article Submitter. It isn't expensive, and has a two tiered affiliate system to boot. So buy it from your self. Sign up to be an affiliate Click Here .

Then go to your affiliate backroom and get your affiliate code for Article Submitter.

Or just click on my banner below:

Now just a few words about writing your articles.

You cannot simply write a sales letter. You need to write an article that will provide useful content for the readers of a potential webmasters site. There are a ton of folks out there looking for pertinent, quality content. The point is to give them information that will show your usefulness to them. The payoff for you is in just one place: The Author's Resource Box.

Here is what should be in this box: The Author's Name, followed by One URL.

Nothing else! This is the best way to get results from your articles. It is low key, and it is subtle, but it works.

I will be supplying more ways for you to get traffic to whatever type of site you are promoting, but want to keep this one simple. These three, and the associated things you will find within them, are great ways to get started, and will work for you ongoing.

Have Fun!

Floyd